Sunday, November 23, 2014

What is the Difference? Marketing, Advertising and Branding

"misunderstanding and mixing the concepts of marketing and advertising, and often branding as well, will make any entrepreneur look inexperienced and can give investors and partners a reason to question your strategy."
Yahoo Finance

Monday, November 3, 2014

Political campaigns targeting you online

Political ads are moving online due to low costs and ability to target a broader audience. The most common advertising platforms are YouTube, Pandora Radio, and Facebook.



CHAPEL HILL: Political campaigns targeting you online | Elections | NewsObserver.com